Pantone 17-3938 Very Peri: 2020’s Color of TheYear
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American paint company, Pantone chose Very Peri as the color of the year. Pantone says Very Peri is the “happiest and warmest of all the blue hues because it blends the faithfulness and constancy of blue with the energy and excitement of red.”
As we move into a world of unprecedented change, the selection of Pantone 17-3938 Very Peri brings a novel perspective and vision of the trusted and beloved blue color family,” says Leatrice Eiseman, executive director of the Pantone Color Institute.
“This is a pretty and attractive color. We hope to see more of this color this year. The purpose of choosing the Pantone Color of the Year reflects what is taking place in our global culture, expressing what people are looking for that color can hope to answer,” says Pantone Color Institute vice president Laurie Pressman.
The color of the year impresses the design world. This color influences everything from interior design to industrial design, and for this reason, the company chooses a new color as the color of the year annually.
Very Peri gives a different look when applied to clothes and accessories. Aesthetically similar, Pantone says this color creates an original proposition when used on eyes, nails, and hair.
This year, the world will be refreshed with this beautiful color. Pantone says Very Peri for the interior can bring a sense of joy to homes and spaces, especially with extraordinary combinations. Also, Pantone has partnered with Microsoft to bring Very Peri to their products. These include custom Teams wallpapers, Windows wallpapers, and a new Edge theme.
“The Pantone Color of the Year reflects what is taking place in our global culture, expressing what people are looking for that color can hope to answer,” says Pantone Color Institute vice president Laurie Pressman.